The Largest Technology Incubator in the Caribbean

CLIENT PROCESS

A useful exercise is the process of looking at pre-existing ideas and executions created by the market. Identify the strengths and weaknesses of those competing designs, learning from their successes and weaknesses to arrive at our starting point. Informed.

Designing normally requires a designer considering aesthetic, functional, and many other aspects of an object or process, which usually requires considerable research, thought, modeling, interactive adjustment, and re-design.

 D E S. I G N

to explain or identify the nature or essential qualities of; to fix or lay down definitely; specify distinctly: to determine or fix the boundaries or extent of: to make clear the outline or form of:

Creating a web site is easy. Equipped with basic skills and free resources, almost anyone can create a site in a few minutes. That is the problem. The Web is getting clogged up with sites that are less than acceptable. Sites that exhaust the user's patience. Frivolous sites. Unattractive sites. Confusing sites. Sites that simply do not do what they were intended to do. They are aesthetically empty.

Design Definitions

• What, in a word is the reason for the site? - This often reveals the core of the site. The question against which all design elements may be tested. Reasons are often quite varied "sell" "inform" "provoke" "surprise" but they create a reason against which to test site features. Will this graphic allow the site to 'sell' more products?
• Navigation & Orientation simplicity - Navigation should be simple, clear and universal. Orientation, the sense of where you are in the mass of pages, should be obvious. The way out of any page should be intuitive. Navigation is a tenet of web design.
• Temper Innovation
  - Most customers would like to be on the edge of innovation, but simplicity often succeeds where innovation complicates. We try to use innovation only where it contributes to simplicity, elegance or function.
• Simplicity - The Internet is littered with multi-billion dollar examples of simplicity's success. Craigslist, Google and Ebay are only a few of the many examples. Design is most successfull when it achieves its goals simply.
• We respect web standards - Implementing web standards will avoid costly work in the future. Considerations of readability, accessability and usability will improve the experience for your visitors and widen your audience.
• Contribute to beauty on the Internet - Use CSS to make your site clear, readable and intelligent with design.